Series
Series
Where to start as an aspiring product manager?
Avoid this pitfall when comparing your product’s metrics with your competitor’s
Compound and exponential growth for product managers
How to move from product analytics to product management?
What product managers must know about percentages, percentage points, and percentiles
Arithmetic mean and median for product managers
Get hired as a product manager: staying at your current company vs. looking elsewhere
Is product management the right choice for you? This is your checklist
How to calculate unit economics for your business
Common mistakes made by junior product managers and how to overcome them
Retention: how to understand, calculate, and improve it
Product sense demystified. The importance behind the buzzword
How product teams get the “aha moment” wrong
How well do you articulate value during user activation? Check with the value communication framework
Tax/benefit framework for analyzing user activation
How to improve user activation by obtaining and leveraging additional user data
Ways to estimate a competing app’s downloads, revenue, reach, and traffic
Reducing friction, strengthening user motivation: onboarding scenarios and solutions
Optimize user activation by reducing friction and strengthening motivation
When to invest in optimizing user onboarding and activation
Other content series
that you might find useful
Product management fundamentals
How to create products that people need
- Addressing user pain points vs solving user problems better
- Product manager skills: evolution of a PM role and its transformation
- Product metrics, growth metrics, and added value metrics
User activation
The path to understanding the product value
- When user activation matters and you should focus on it
- User activation is one of the key levers for product growth
- The dos and don’ts of measuring user activation
Product success stories
What makes great products great?
- The values and principles of Wise. Key ideas from the Breakout Growth Podcast by Sean Ellis
- How Revolut Trading was built. The importance of industry expertise and the balance of conservative and new approaches
- How the “Slack vs Microsoft Teams” race evolves as the world switches to remote work
Unit economics
Calculating unit economics, LTV, ROI, ARPU, and other crucial metrics the right way
- How to calculate customer Lifetime Value. The do’s and don’ts of LTV calculation
- Guide to ARPU: formula, calculation example, LTV vs ARPU
- How to calculate unit economics for your business
Product analytics: tools and hints
How data and analytics help product managers make the right decisions
- Analyzing qualitative research results effectively
- Qualitative research in product management: the guide
- Avoid this pitfall when comparing your product’s metrics with your competitor’s
Interviews with expert PMs
Product professionals share their expertise
- Typical tasks of junior product managers (at Meta, LTK, and Sonos)
- How important are math skills for product managers?
- Which AI tools do PMs actually use?
Professions and skills
Essential skills and knowledge for product managers and analysts
- How top-performing PMs turn mistakes into opportunities
- How important are math skills for product managers?
- What did top-performing PMs learn in 2023?
Product testing and experiments
How to use A/B test and experiments to benefit the product
- Experiments where you make your product worse—the most underrated product manager tool
- Why your A/B tests take longer than they should
- Peeking problem—the fatal mistake in A/B testing and experimentation