Series
Series
Data mistakes to know and avoid as a product manager
Product/market fit can be weak or strong and can change over time
Should a product be 10 times better to achieve product/market fit?
How to measure the added value of a product
Customer retention levers: task frequency and added value
Product metrics, growth metrics, and added value metrics
Product manager skills: evolution of a PM role and its transformation
Key data skills for product managers: experienced PMs sharing their thoughts
Addressing user pain points vs solving user problems better
Guide to ARPU: formula, calculation example, LTV vs ARPU
How to move from marketing to product management?
Cohort analysis. Product metrics vs growth metrics
Traffic attribution models. Why attribution models need to change along with growth channels, product, business objective and external environment
The values and principles of Wise. Key ideas from the Breakout Growth Podcast by Sean Ellis
Errors in calculating ROI and unit economics. Impact of attribution models and incrementality on the ROI calculation of marketing channels
How Revolut Trading was built. The importance of industry expertise and the balance of conservative and new approaches
How to calculate customer Lifetime Value. The do’s and don’ts of LTV calculation
Mistakes in A/B testing: guide to failing the right way
Peeking problem—the fatal mistake in A/B testing and experimentation
How to forecast key product metrics through cohort analysis
Other content series
that you might find useful
Product management fundamentals
How to create products that people need
- Addressing user pain points vs solving user problems better
- Product manager skills: evolution of a PM role and its transformation
- Product metrics, growth metrics, and added value metrics
User activation
The path to understanding the product value
- When user activation matters and you should focus on it
- User activation is one of the key levers for product growth
- The dos and don’ts of measuring user activation
Product success stories
What makes great products great?
- The values and principles of Wise. Key ideas from the Breakout Growth Podcast by Sean Ellis
- How Revolut Trading was built. The importance of industry expertise and the balance of conservative and new approaches
- How the “Slack vs Microsoft Teams” race evolves as the world switches to remote work
Unit economics
Calculating unit economics, LTV, ROI, ARPU, and other crucial metrics the right way
- How to calculate customer Lifetime Value. The do’s and don’ts of LTV calculation
- Guide to ARPU: formula, calculation example, LTV vs ARPU
- How to calculate unit economics for your business
Product analytics: tools and hints
How data and analytics help product managers make the right decisions
- Analyzing qualitative research results effectively
- Qualitative research in product management: the guide
- Avoid this pitfall when comparing your product’s metrics with your competitor’s
Interviews with expert PMs
- Typical tasks of junior product managers (at Meta, LTK, and Sonos)
- How important are math skills for product managers?
- Which AI tools do PMs actually use?
Professions and skills
Essential skills and knowledge for product managers and analysts
- How top-performing PMs turn mistakes into opportunities
- How important are math skills for product managers?
- What did top-performing PMs learn in 2023?
Product testing and experiments
How to use A/B test and experiments to benefit the product
- Experiments where you make your product worse—the most underrated product manager tool
- Why your A/B tests take longer than they should
- Peeking problem—the fatal mistake in A/B testing and experimentation