Series
Product management fundamentals
Discover the basics of product management. What is product management and what does a product manager do? How to measure the added value of a product, why product/market fit is not a constant, what types of product work are there, and how the product manager’s role has evolved?
Addressing user pain points vs solving user problems better
Product manager skills: evolution of a PM role and its transformation
Product metrics, growth metrics, and added value metrics
Customer retention levers: task frequency and added value
How to measure the added value of a product
Should a product be 10 times better to achieve product/market fit?
Product/market fit can be weak or strong and can change over time
Two types of product work: creating value and delivering value
What is the difference between growth product manager, marketing manager, and core PM
Everything you need to know about network effects
The product manager’s guide to North Star Metrics
Other content series
that you might find useful
Product management fundamentals
How to create products that people need
- Addressing user pain points vs solving user problems better
- Product manager skills: evolution of a PM role and its transformation
- Product metrics, growth metrics, and added value metrics
User activation
The path to understanding the product value
- When user activation matters and you should focus on it
- User activation is one of the key levers for product growth
- The dos and don’ts of measuring user activation
Product success stories
What makes great products great?
- We launched an app with $500,000 annual run rate—and then Apple killed it and launched a similar feature
- ASO optimization in practice: how a game I made over the weekend amassed 2 million downloads
- Slack vs Teams vs Workplace: the intriguing dynamics of the work messenger market
Unit economics
Calculating unit economics, LTV, ROI, ARPU, and other crucial metrics the right way
- How to calculate customer Lifetime Value. The do’s and don’ts of LTV calculation
- Guide to ARPU: formula, calculation example, LTV vs ARPU
- How to calculate unit economics for your business
Product analytics: tools and hints
How data and analytics help product managers make the right decisions
- To reduce your product’s churn rate, first find out why users stay
- What is product/market fit and how to measure PMF
- How engagement metrics can be misleading
Interviews with expert PMs
- How to move from marketing to product management?
- Key data skills for product managers: experienced PMs sharing their thoughts
- Data mistakes to know and avoid as a product manager
Professions and skills
Essential skills and knowledge for product managers and analysts
- How to increase the effectiveness of your product analysts
- Why every team member should know the key product metrics
- How to move from marketing to product management?
Product testing and experiments
How to use A/B test and experiments to benefit the product
- Experiments where you make your product worse—the most underrated product manager tool
- Why your A/B tests take longer than they should
- Peeking problem—the fatal mistake in A/B testing and experimentation