Series
Product success stories
Take a closer look at how successful companies and products came to be. Find insights into how popular products evolve and compete.
The values and principles of Wise. Key ideas from the Breakout Growth Podcast by Sean Ellis
How Revolut Trading was built. The importance of industry expertise and the balance of conservative and new approaches
How the “Slack vs Microsoft Teams” race evolves as the world switches to remote work
Slack vs Teams vs Workplace: the intriguing dynamics of the work messenger market
ASO optimization in practice: how a game I made over the weekend amassed 2 million downloads
We launched an app with $500,000 annual run rate—and then Apple killed it and launched a similar feature
Other content series
that you might find useful
Product management fundamentals
How to create products that people need
- The product manager’s guide to North Star Metrics
- Everything you need to know about network effects
- What is the difference between growth product manager, marketing manager, and core PM
User activation
The path to understanding the product value
- How product teams get the “aha moment” wrong
- How well do you articulate value during user activation? Check with the value communication framework
- Tax/benefit framework for analyzing user activation
Product success stories
What makes great products great?
- The values and principles of Wise. Key ideas from the Breakout Growth Podcast by Sean Ellis
- How Revolut Trading was built. The importance of industry expertise and the balance of conservative and new approaches
- How the “Slack vs Microsoft Teams” race evolves as the world switches to remote work
Unit economics
Calculating unit economics, LTV, ROI, ARPU, and other crucial metrics the right way
- How to calculate unit economics for your business
- Guide to ARPU: formula, calculation example, LTV vs ARPU
- How to calculate customer Lifetime Value. The do’s and don’ts of LTV calculation
Product analytics: tools and hints
How data and analytics help product managers make the right decisions
- Analyzing qualitative research results effectively
- Qualitative research in product management: the guide
- Avoid this pitfall when comparing your product’s metrics with your competitor’s
Interviews with expert PMs
Product professionals share their expertise
- Typical tasks of junior product managers (at Meta, LTK, and Sonos)
- How important are math skills for product managers?
- Which AI tools do PMs actually use?
Professions and skills
Essential skills and knowledge for product managers and analysts
- How top-performing PMs turn mistakes into opportunities
- How important are math skills for product managers?
- What did top-performing PMs learn in 2023?
Product testing and experiments
How to use A/B test and experiments to benefit the product
- Designing product experiments: template and examples
- Mistakes in A/B testing: guide to failing the right way
- Peeking problem—the fatal mistake in A/B testing and experimentation