Your team almost certainly has contradictory ideas about what your product’s growth model is.
Do this quick exercise to see.
→ Test your product management and data skills with this free Growth Skills Assessment Test.
→ Learn data-driven product management in Simulator by GoPractice.
→ Learn growth and realize the maximum potential of your product in Product Growth Simulator.
Ask a few team members this simple question:
“How does our product grow? What are the key variables and how are they connected?”
You will be surprised at how different the answers are. They vary based on expertise, area of focus, and other factors.
And that in itself is an alarming sign. These people will work at cross ends, pulling the product in opposite directions.
That’s why it is crucial to align every team member around a single growth model.
That means having a growth model in the first place.
Once you have one, you should communicate it to the team on a regular basis + refine it as you get new information.
Do you have a growth model for your business? Do you communicate it regularly to the team?
