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How to use AI for product and market research
How to use AI for product and market research

One of the key areas where AI companies are competing is “Deep Research,” where you give an AI agent a task and it goes and searches the web for relevant information, giving you back a detailed report that would have taken you hours to accomplish.

Currently, OpenAI, Grok, Perplexity, and Gemini provide Deep Research tools (there are also open-source platforms like Open Deep Search and research-focused products such as Manus AI). When used well, these tools can become a superpower for product managers in product and market research.

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